After writing the last post about young girls of color and which dolls they prefer, I was bothered by the fact that I couldn’t remember what the Indian Barbie doll I had when I was little looked like (maybe when I get home once the semester is done, I’ll look through all the closets in the house for it…). So I did some research on Mattel’s history of releasing South Asia-related Barbie dolls, and found these two:
India Barbie – released in 1982, as a Special Edition, part of the ‘Dolls of the World – Asia’ line
India Barbie 2nd Edition, released in 1996, as part of the Collector Edition for the same ‘Dolls of the World’ line:
Is it just me, or is Continue reading
Posted in advertising, barbie, beauty, capitalism, consumerism, diwali barbie, dolls, dolls of the world, exotic, india, india barbie, marketing, mattel, nirali magazine, race, sari, south asian, taj mahal, white standard of beauty, women of color
Recently, Kiri Davis’ short film, “A Girl Like Me,” has been garnering a lot of attention. The documentary explores the issue of beauty and how it is raced within the African-American community, and how that affects young black girls and their perception of beauty. Here is the film:
Davis recreates an experiment from the 1940’s in which the majority of black children, given a choice between a white doll and a black doll, preferred the white doll–and found that the same results hold true today. This shows that the standard of beauty, overwhelmingly, is still an extraordinarily white one. Blonde hair, blue eyes, long legs–all features that we are all supposed to acknowledge as the ultimate representation of female perfection, simply by the knowledge we accumulate as members of a society. I know from my experience with kids that this standard of beauty can reach the youngest members of our society; I remember an incident from a few years ago, when my little cousin was visiting and insisted on playing with the ‘regular’ Barbie instead of the special-edition Mattel Indian Barbie (who was still pretty pale) because it was more ‘beautiful and blonde.’ And who else can represent the female ideal better to young girls than Barbie can?
So nonwhite women are marked from the get-go as being something ‘other’ than the norm of beauty, as shown by the fact that Mattel has to release a ‘special edition’ Barbie doll to represent them. And even then we know it’s just an effort to get our money (and one that I apparently suckered my parents into giving in to).
So why not embrace our difference in an effort to see ourselves as beautiful? Why not exoticize ourselves? Well, Continue reading
Posted in a girl like me, angelina jolie, barbie, beauty, capitalism, consumer culture, culture industry, dolls, exotic, halle berry, kiri davis, marketing, mattel, penelope cruz, race, tween, white standard of beauty, women of color